DESTRUCTION
Rhetoric of the make-believe in function of the sublime
Menene Gras Balaguer
"The interruption of electronics in the domain of technical images has
caused an increase in the resources of expression for the image and
above all the definitive and possibly irreversible breakdown of the
myth of photographic objectivity upon which naive theories regarding
photography as a sign of the truth or as a reproduction of reality are
based". Arlindo Machado, Machina e Imaginário1.
"The world is an illusion and art consists of representing the illusion
of the world". Paul Virilio, Estética de la Desaparición2.
The most important effect of the new technologies is that interaction
has become an option for mass communication media. Interactivity, the
brilliant future of the communication media industry has to be brought
out of the laboratory. Restrictions on access to high tech installations
belong to the past: interactive data structures can reach all homes
either by telephone or by disk. The spectator, freed from the need to
take romantic journeys in search of works, is becoming a traveler of
the data flowing through the Net with an elegance that raises California
beaches to the level of a virtual airplane. Dieter Daniels, Strategies
of Interactivity3.
The relationship between art and technology is not a recent occurrence
as they would have us believe faced with the discoveries the new technologies
promise when used to channel artistic expression. This has always existed,
explicitly or implicitly. What is true though, is the fact that we will
never stop asking if technology implements the sense of artistic expression
or if it is adopted as the content itself. Often there is a kind of
confusion between the functions that can be assigned to technology and
the use an artist makes of its possibilities. Understanding and using
the tools that the new technologies provide us with is not in itself
a guarantee that the content of the art reflects what it is supposed
to according to the aesthetic and artistic value attributable to any
given production at a given time. Adding to this uncertainty is the
observation made by Stefan Morawski4 some time ago that art is passing
through a critical period and that it is necessary to adopt strategies
which allow us to cover the simultaneous multitude and variety of forms
that art includes. In the same way, Pierre Francastel5 asks us to consider
the underlying problem to be whether there is or there should be a true
confrontation between art products and derivations of human activity,
which would seem to be more difficult if you make use of identical machines
during the manufacturing process. The rhythm of production of these
machines is also equivalent whatever sector they are located in, and
this has obviously favored the explosion of aesthetics beyond the institutional
limits set by tradition as Gianni Vattimo6 observes. This author clearly
distinguishes between the explosion of aesthetics as occurs in historical
vanguards which conceive of the death of art as the suppression of the
limits of aesthetics, and the explosion which began with the neo-vanguard
under the impact of technology which favored and even determined unavoidably
a form of generalization of the aesthetic. As a result, the reproduction
which the former can be subjected to, as Walter Benjamin (whom we always
end up quoting) points out, turns out to be constituent of certain forms
of art, and this the amplified aesthetic of life and existence has a
significant impact through the media.
Nevertheless it is evident that in spite of the changes which have been
imposed upon the aesthetic experience, the use of the instruments which
the new means offer has become a need in that it can be equated with
greater freedom in the exercise and experimentation of the possible
or impossible forms of art. Its justification is its inherent capability
to promote the development of art that corresponds to the historic present.
Notwithstanding, this cannot subtract from the intentions of the person
who creates its forms. No machine, no matter how powerful it is, will
replace the individuality of a person. Artificial intelligence will
never be able to triumph, as Román Gubern notes in The Electronic Eros7.
The miracle of this new audiovisual landscape responsible for electronic
leisure or pastimes will never do away with the human presence, which
is what has made it possible in the first place. At the same time, the
proposal set forth by this author regarding the position to adopt faced
with the avalanche of electronic images which we are immersed in, indicates
the need to conserve the capacity to maintain a critical conscience
faced with the phenomena which surround us in an information society
and with communication dominated by "cultural disorder". The random
alterations which we are subject to along with the resulting imbalances
are a consequence of the identity crisis suffered by forms of art and
culture which are in turn a product of the hybridization and contamination
of forms in a theatrical society. Gubern reminds us of the counterculture
movements of the 60´s and 70´s and proposes replacing the term counterculture
and what is understood by it, with the term interstice culture. This
culture occupies, in his opinion, the areas not covered by the offerings
of the dominant cultural apparatus of either multinational or local
origin, imposed by the vast dominant models on the global public. Paradoxically,
it has in the net the possibility of existence and consolidation and
is equivalent at present to the beginnings of an active resistence which
maintains alive certain essential questions.
These initial considerations are based on the fact that the exhibition
that this text tries to introduce has been based on the tools that the
new technologies offer the users, but subjugating these technologies
to the desired content and not vice-versa keeping in mind that they
are not capable of solving their own conception. In fact, in addition,
as can be seen in the conversation held with Marisa González included
in this catalogue, these and other questions related to artistic production,
its identification, and it legitimizing, are present in the creation
of each project that is begun. In "The Factory", title of the work presented
at La Fundación Telefónica, we are aware of a desire not only to investigate
new forms of representation, in line with the work process which has
characterized her career from its beginnings, but also a desire to adapt
them to the content conceding a marked priority to the latter. She never
stops offering proposals of concepts based the intersection of the "encounter"
brought about by chance and by recycling as is usual in the procedures
she uses and adopts as a method without this affecting negatively the
opening up of the work. This may seem insufficient if we try to cover
in a significant way her output, but this limitation is eliminated immediately
when her work is viewed as the result of an artistic practice whose
discursive updating is produced when it is shown multi-dimensionally
in action environments that cannot pass unnoticed. The structuring of
this present project has gone beyond the prevision which could be seen
in previous works and which here has grown to unrecognizable dimensions
to the extent that its organization is based on a theme not previously
dealt with before by the artist and whose reference image is architecture.
The origin is connected to circumstances which are related to her personal
history. This has been a constant in her work even though in this case
it appears that it is distant from the figures which inhabit her power
of imagination daily.
The uninhabited architecture becomes a common scene in this exhibition
which seems to prescribe the need for the human figure to be present
so that the work can have meaning, which is a departure from what usually
happened in her previous works.
Nevertheless, absence is also a form of presence expressed because of
a previous existence in her work and which cannot be eluded. The human
element, in any of its manifestations, constitutes the reason for her
work in which any unnecessary formal creation is excluded since it is
considered useless and an end which art can no longer consider. The
artist decided to take up the project The Factory when she learned of
the planned demolishing of an old factory which supplied Bilbao with
bread. Certain circumstances led to her interest in the factory given
the connection the artist has with the city she is from and where an
important part of her life was lived. The initial hesitation and doubt
was due both to the fascination the possibility of internalizing events
which were going to take place in an outside space held over her and
to the fact that ignorance of what could be created based on a reality
that was going to be transformed due to the demolishing of a building
which for many years had been identified as the symbol of the industrialization
of the city. The idea of being able to work in situ was an opportunity
which was very similar to that which had preceded earlier projects such
as the visit to factory at Onil which was a decisive factor in her work
on the dolls. The industrial molds which were used in the process of
producing the dolls allowed her to experiment with materials which led
to an evolution in her work solidifying her procedures and the application
of generative systems. Her ability to carry off the pretense of serialization
imitating industrial production models which unceasingly reproduce copies
of copies without decreasing their commercial value does not imply that
a differentiating factor is added to what appears to be the same. The
artist defends the idea that no image is the same as its copy despite
the similarities which it might share with the one before it or the
one after it.
The theme of this exhibition comes from, as we have indicated, events
in which the artist was involved by chance but which she turned into
an opportunity to make use of what fate put before her, and which she
saw as capable of being decomposed and then assembled again with the
help of technology in order to serve as vessels of expression capable
of transforming reality. One of the most relevant characteristics in
Marisa González´s work is her desire to experiment and her use of the
new technologies which she views as tools essential to the development
of current art forms. The uniqueness of her work is added to by the
use she makes of the "machines", a term she uses frequently, convinced
that they are necessary in order for contemporary art production to
reach its ends, as she clearly tries to express in her work. This, in
turn, can only be conceived of through systematic experimentation and
investigation of the syntax using a program provides and which determines
the forms of reality that can be included. The computer, as can be seen
in the carrying out of her work, has the faculty to make possible varying
intuitions which otherwise would not find a place in a creative source
of imagination which is selective by nature. Still, the desire to strengthen
the redefinition of the notion of "a work" is always present because
her work is characterized, among other things, by her defense of interactivity,
a fact evidenced by the strategies she has used consistently throughout
her career to use so successively in her experiences with Copy Art and
Fax Art and on the Net as well. Edmund Couchot justifies the need to
eliminate any separation between works of art and the public in a society
torn between historical time and the individual time of the human being.
According to this author, on the other hand, this dimension is fundamental
in order for art to fit itself to its time. Undefined progress is opposed
to the notion of progress, and if the latter is not thought of in place
of the former, change cannot be produced. "Radical change occurs when
there is a relationship between progress and change of meaning"8. This
latter element should have a reciprocal effect on everything included
in our society´s symbolic economy in order for it to be a determining
factor.
The existence of her world and the events in it are made possible by
the "black box" of the computer, nevertheless she is not trying to create
a reality based on infography, which, naturally, she does not rule out
since she believes that art needs technology for its development; which,
at the same time, implies that art needs to draw upon all the means
of expression upon which human communication systems are based. Notwithstanding
we must always keep in mind what it is that we communicate and question
the term as Derrida suggests when he says "One should consider whether
the word communication indicates a specific content, an identifiable
meaning, and a describable value". For him communication is in the first
place, "a vehicle, means of transport, or a passing-through place for
meaning"9. The complexity of the procedures used by the artist begins
with a taking-over of the object or the artefact which usually occupies
a physical space and to which she adds a specific character to then
continue with the investigation of its properties. Although previously
we can distinguish other antecedents which are those that constitute
the systems of relationships capable of articulating an idea, its concept,
and its external manifestation. The purpose is to name and create a
phrase, even if it is starting from the demolition of the language and
the negation of its possibility to exist as an organism that makes itself
self-sufficient using the elements that form it. In fact, none of its
metaphoric constructions can be understood except by starting with the
justification offered for the form of existence they are given, and
whose nomadic quality is essential for its transformation and, obviously,
to make its virtual possibility effective. The artist works with the
"series" imitating the system of industrial production by means of the
computer, whose autonomy does not exclude the individual that gives
the order to activate its functioning with a specific objective in mind.
Machines are tools which require work but they are not the only thing
involved in her production because the decision taken by the individual
who decides its purpose is essential. She cannot understand the use
of this machine unless it is through its potential for configuring forms
of expressions which could not be conceived of by any other means. The
artistic artefact fulfills this function and from this same function
comes its aesthetic value. The series is a result of the means of production
through which the machine becomes an instrument which generates the
driving energy needed to infuse it with its character. At the same time
the work is a product of invisible calculations and of a dialogue in
which other means of expression, sound, gestures, speech, intervene
as well as the immersion, navigation, and conversation on the Net where
other agents come into play. All these aspects, as Couchot indicates,
contribute to creating the new hierarchy of sensations which becomes
effective in some works such as the ones offered here.
The series continually reaffirms the possibility of the reproduction
of a given mold which meets with the guarantees of the pattern or model
which is authorized to facilitate production with the unlimited repetition
of the original to which we must add a margin of error. In "The Journey
to Onil" the artist began the processing experience on the trip she
made to the doll factory located in the province of Alicante. Her intention
was to familiarize herself directly with the production process of the
dolls and to gather materials to take back to Madrid with the idea of
reprocessing these anonymous figures, dead animals that evoke the precariousness
of the inanimate human body. The fragmentation of the molds was fundamental
in that it represented the fracturing of the human being, impossible
to conceive of in any other way, from the point of view of the orphaning
of the individual and the breakdown imposed by the mastery of speed,
whose most immediate consequence is physical dematerialization converting
the existence of all things and all beings into a mere movement of simultaneous
appearance and disappearance. Virilio points out with respect to this
conquering of speech that "the technological culture has only perfected
the appropriation of the driving elements and incessantly increases
our dependence on the systems that regulate the meaning of appropriation
(speedometers, control panels, teleorientation...)10". Recycling the
aforementioned molds and converting them into images through the use
of the camera and the corresponding manual and mechanical manipulation
implied the inauguration of a process which was undefined initially
and which would go on for some time while its possible developments
grew. The artist defends recycling as a means of intervention which
characterizes her acting upon a reality which occurs randomly and by
chance, and transforms its thus making it fit her intentions. Her activity
begins when this circumstance or situation occurs and she feels, so
to speak, trapped by an event, an object, or an image, which as random
as it may be, holds an irresistible attraction for her, and which offers
possibilities for its inclusion in a personal and individualized universe.
The truth is that in all of Marisa González´s work we can observe the
coexistence of the most sophisticated technology and of the pathology
of the aesthetic sense which is expressed in a language which goes back
to the projection of a self which feels itself splintered off and surrenders
to the scepticism of this experience of understanding. What she proposes
is to act within a system in which both artistic language itself, contemplating
it from the origin of its reason to exist, and the final purpose of
what you desire to manifest in the act of artistic form while at the
same time adopting as the foundation and the objective individual life
experiences, are questioned. For the artist art only has meaning when
it is reintroduced into life and when it make manifestations possible
which otherwise could not exist. More than this, what she makes fundamentally
clear is that the language of the machines or the systems of signs which
the machines process are metalinguistic and metasemiotic signs because
they refer back to other signs. Javier Echevarría in his latest book11
uses these arguments to distinguish between machine language and human
language. These other signs do not remain so hidden in the artist´s
work, as can be appreciated at first sight in that she proposes to make
them visible, placing their power to confer meaning before anything
identified with the apparent artificiality of mere form. What are these
signs and to what do they connect with? None of her investigations in
whatever field has ever been solely based on mere delving into form
for form´s sake nor on its sensing effects. Her work cannot be disconnected
from what concerns the human condition and its circumstances even if
this appears to be lacking. The meaning of the work is found then wedged
between the limits of the most essentially human and dependent on the
demands she makes.
However, at the same time, it is inconceivable without her compromise
with the point of view which includes the historic aspect through the
necessary mediation for its organization into a system of signs that
imply a contribution to the development of art forms which, at the same
time, could not be understood without this same contribution. The relationship
between art forms and the incorporation of technology in the creation
of artistic languages has been clearly represented in her work from
the beginning based on the assumption that it cannot evolve alone by
force of circumstance but must be subjugated to the intentions of the
individual´s artistic practices. The term evolution indicates, on the
contrary, a simple movement which is carried out through inertia whereas
the term development implies rather a chance situation which also affects
the final purpose of the same. The immersion into the world of art forms
occurs in her case, as with many other artists, based on the need to
experiment and to think of art as a process in that it is the only chance
of survival for these forms. This, obviously, implies a certain doubtfulness
and also indetermination in the career of the artist. Questioning the
value of the current artistic languages and the possibility of a piece
of art slows down and interferes with artistic production keeping in
mind that said piece is not conceived as a simple multiplication of
artefacts occupying a space set aside for them beforehand. In the process
the assigning of meaning to a piece of art is not resolved but rather
made more problematic while at the same time particular emphasis is
placed on it since it is preceded by and impregnated with a reflection
which relates and articulates the artistic value and the aesthetic value
of its configurations.
The facility with which technological means provide us with virtual
images characterized by their briefness often causes the user to forget
that these images require a specific form of treatment which guarantees
their semantic condition. In other words, the miracle of technology
is not in itself equivalent to the miracle of art because the production
capacity of a machine is not proportional to that capacity which develops
the artistic artefact and allows it to adopt a particular condition
or another. In this respect, Echeverria insists on linking together
the five most commonly used technologies, the telephone, the radio,
the television, electronic cash, and communication networks, in which
he sees common structural characteristics and at the same time profound
differences not only of degree but in terms of quality12. This belief
leads him to indicate which technologies are capable of being applied
to artistic production. The "machine", or the machines used in producing
art, is a tool like any other, which receives and carries out the orders
given by the user and consequently, regardless of whatever it´s capable
of doing, is not capable of acting autonomously by itself. The individual
that gives the order is for that reason responsible for the message
that is given and for the way in which it reaches the receiver. This
requires that the individual must possess a will to intervene, a will
which cannot be replaced by artificial intelligence. In the environment
that we are referring to here all of this adds some connotations to
the loss of identity of the artist and sets in motion the disposition
that tries to close the circle by virtue of which the hierarchy between
the artist, his work, and the spectator is maintained until the obstacles
that impede the incorporation of the latter are eliminated and in turn
whose reaction becomes part of the work itself. One of the most paradigmatic
projects of interactive work is "The Legible City"(1987-1991) by Jeffery
Shaw; a city turned into words, sentences, paragraphs, in urbanized
order and among whose streets one can travel as if along an avenue with
buildings on either side. This project´s immediate antecedent was "The
Narrative Landscape" (1985-1995), identical in nature. Among the other
works which can be added to projects of this type we can include "Fax
Station" by Marisa González presented at the Círculo de Bellas Artes
(Fine Arts Circle) a few years ago or a more recent experience, the
CD Rom presented at the Arco 2000 art fair or the proposal launched
on the Net in honor of this fair. Not all the art production which is
based on the use of technological means is valid in itself, and even
less so that output which is offered as mere practical exercises without
even being aware of it. The difficulty in judging the artistic value
and the aesthetic value of a piece of work lies in the definition itself
of the product whose appearance is confused with that of any other artefact
or thing. Indicators exist, however, which denote the presence or proximity
of art and which transcend mere form. In the exact same way it is necessary
to emphasize that in Marisa González´s work the message that goes beyond
the appearance of the image is unmistakable and becomes a demand that
she makes in order to follow the rules of the game. The artist is not
interested in shaping for the sake of shaping, and therefore the duration
of a process leading to the work of art or the final production is the
result of an elaborate genetic process which requires its own time of
maturation. With respect to the project which is presented here, this
process preceded the corresponding organization of its components depending
on certain results which would make the ingredients used in its preparation
visible. This has been possible thanks to prior experience and to a
work program which from the beginning has kept in mind the different
areas at which the exhibition was aimed and the currents it would be
susceptible to given certain conditions and the very concept of the
project.
The "architectural aspect", to use a figurative term differing from
the correct adjective, takes on great importance in her work as can
be gathered from the images which we can contemplate, starting with
the destruction of the factory and the adjacent buildings due to the
deterioration of their installations and to a speculative plan designed
to profit from the land seeing that the machinery, equipment, and services
had also been declared obsolete. The artist´s trips to Bilbao to familiarize
herself with the situation were productive not only in that they provided
information but that they also created memories. The feeling of loss
and a sense of lacking are behind the artist´s interest in making hers
this impending event whose announced destruction only serves to further
emphasize its destruction. This is the determining factor in the process
through which an event which is repeated daily throughout the world
takes on unknown dimensions. The factory, before being turned into a
crowed pile of rubble, is emptied, and to this act we can superimpose
semblances of semblances in which the mechanisms of memory and the forms
of self which disintegrate and reassemble continually are activated
in accordance with the development of a personal experience in relation
to the world. The attraction of ruins is commonly associated with the
irresistible fascination offered by that which overcomes us with its
power of negation. This state is equally comparable to that which is
produced in our inner being where the power of negation can acquire
a destructive and deadly aspect disguised as melancholy. The power of
the sublime comes from this symbiosis of various opposing sentiments,
even though it may seem contradictory that fear, terror, horror, can
have such a seductive effect favoring our inclination for death.
A demolition constitutes a situation which offers an opportunity for
all kinds of projection of the self, aware of its separation and of
the impossibility of embracing totality. The work projected by the artist
did not reflect physical antecedents in her trajectory in that she had
never really been interested in the processing of architectural images
nor in architecture as a departure point for her work, the results of
which can be seen now. Landscape as such had never been, until now,
part of her exploration nor of her personal projection as she considered
it distant from her interests and at the same time too close to a type
of art whose anachronism is associated with its evolution and development
until the arrival of abstract painting from the end of the XIX century
on. While she may not have manifested openly an attitude of rejection
betting upon its dying out, except for a certain concept of the landscape
and the landscape artist and the very notion of the art whose conception
is better associated with the practice of a kind of art than with the
new perspective which photography offered it. Nor can we allege a radical
change in attitude in the sense that the artist never excluded openly
certain representative objects nor certain forms of expression except
in the case that this implied a step backward in her trajectory.
Place, with its particular physical characteristics, became a territory
which allowed the artist to act in another place and in another space,
that of her own work, by means of positioning movements which permitted
her to incorporate not so much objects as such but architectural constructions
with their own life. In some way a kind of discovery is produced by
which a real world is structured and then deprived of its material aspect
and transferred to an imaginary world where it is recorded thanks to
the photographic image. This discovery is associated with a differentiated
perception of space as such which is superimposed on the notion of time
without forgetting what Michel Foucault refers to as "fatal intersecting"
between one another. This philosopher, in a conference given in 1967,
referred to our age as a time of space. "We find ourselves," he stated,
"in the time of the simultaneous, we find ourselves in a time of juxtaposition,
in a time of the near and the far, of unity and scattering... Anyway,
I believe that the uneasiness present today is fundamentally concerned
with space, undoubtedly, much more so than time"13. The first action
of the artist, before realizing fully the possibility of the project
which serves as the basis for the present exhibition, was to undertake
the compiling of the place names of the areas : exteriors, interiors,
machinery and furniture, this latter section being limited almost exclusively
to the former. The instruments she used were the photographic camera
and the video camera with which she proceeded to organize the preparations
to document the items faced with the imminent announced demolition.
She chose to make the provisions she considered necessary and she went
to the site to gather data which she then processed using the technological
tools which she normally worked with. It is very probable that if the
threat of disappearance, which effectively took place, had never existed,
then perhaps this project which the artist created as the result of
the overwhelming feeling of loss she experienced upon learning of the
demolition, would never have happened. She associated the demolition
with the fading away of the world of childhood, a world in itself, and
with a kind of death or with many deaths which were linked to each other
by this event. Although this event is external, that is, not controlled
by her, it becomes initially a possibility which she investigates not
only with the intention of recuperating but of fixing in her memory
images of her concern which finds itself affected by an occurrence which
takes place beyond her power of decision. This is not a simulation,
we are dealing with a real event that no one and nothing can stop, and
in which involvement is limited but at the same privileged since it
allows the exploring of an area where entry is forbidden for all outside
personnel. This is an aspect to keep in mind since the inventory she
creates and its corresponding set of images could not have been made
if were not for the facilities she was offered and which obviously were
favorable in the creation of this project. The difficulty in entering
the site is a circumstance which must also be taken into account when
contemplating the origin of this project given its uniqueness.
The first measure adopted, before beginning the work process, consisted
of an examination of the area and a description of its contents. A classification
method similar to that used in botany or archeology was employed to
organize the existing elements and to know what was available. Nevertheless
the inventory was affected by the nearness in time of the demolition
of the factory building and which was scheduled to take place shortly.
The disappearance of this symbol of the industrial development of the
city and of its factory architecture was beyond doubt decisive in interesting
the artist in this urban landscape and led to her decision to visit
the site with photographic and video equipment to capture the passive
and active aspects of what was there, as well as its disappearance among
the excavating equipment and the wrecking-cranes. The buildings, machines,
and furniture were torn down slowly in the persistent rain of grey days
which covered the city with wetness. The artist witnessed a large part
of the events, as evidenced by the material she compiled which constitutes
a wonderful source of documents for anyone who wants to reconstruct
the history of the factory or of the industry of the Basque country,
and even any fragment of the history of the city and its society. Obviously,
though, this was not at any moment the final purpose; her work would
more likely be comparable to that of a writer who researches a place
or places where the action will take place and become reality, and in
which the plot becomes part of the landscape, the environment, or simple
space with serves as the context. The images captured speak of the initial
experience of the artist and help to explain the breadth of the exhibition
which only shows one part of this process, as normally occurs.
The central part of the project is occupied by the demolition which
can be understood as explosion, in a real or figurative sense, despite
the fact that the system used was not that of controlled explosion,
as is usually employed many times in great urban centers. Instead a
much slower demolition technique, almost manual, was used, involving
excavating equipment which acted at the site as if it were a series
of strange giants or dinosaurs which fattened themselves on the rocks
and debris. The artist has captured the fall which was a slow and awkward
action, among the wreckage and debris which piled up mercilessly just
like edible filth for birds of prey. The sense of devastation and death,
so contagious on the scene and beyond it, through the simple act of
contemplation, is one of the causes that allow us to sense the beauty
of destruction, as has tried to be communicated through the images that
are exhibited here, and that belong to the past, both historic, that
is property of a collective memory, and genetic, that is to say belonging
to an individual memory. In that sense, the association that Louise
Bourgeois makes between memory and architecture, comparing the action
of the former "The attraction of the ruins is commonly associated with
the fascination offered by that which overwhelms us with it power of
negation", with that of architecture in all of its dimensions is favorable
for the relationship Marisa González establishes between the bread factory
in Bilbao and her own origins. Louise Bourgeois states that memory acts
as the architect of a project, drawing and building up, storing all
of the data that is captured, turning itself into imagination when it
reactivates production14. This relationship is made evident in her work
because in the majority of her installations the architectural aspect
carries out the unmistakable function of wrapping or covering, like
a house, a coat, a second body, that protects and isolates from the
aggressions of the outside world while at the same time locking in and
imprisoning. The double meaning of her architectural displays is inevitable
as evidenced by the patterns she creates and by the objects and the
furnishings she places in their interior. Her closed spaces are perfectly
distinguishable from each other but they have in common the fact that
they are in turn replicas of individual cells in which a wandering self
takes natural refuge and in that they shelter from the stormy world
of objects of delicate memory whose fragility is paradoxically externalized
among the walls of its own fortification.
The symbolic character that industrial architecture has acquired for
Marisa González in this project allows for also establishing a kind
of link with the symbolism Louise Bourgeois attributes to a woman´s
body in which eyes and other orifices are turned into windows and mirrors.
This identification of the human body with houses has been repeated
time and time again in her works beginning with "Personnages" in the
40´s, in "Lairs", dens made of plaster, from the 60´s, in "Maisons fragiles"from
the 70´s, and in "Cells" from the 80´s and 90´s. With all of this she
is not trying to avoid the difference between the forms of architecture
which she makes reference to in case after case, but rather affirm that
the sudden interest in the architectural aspect of the former is due
to the spectacular projection that the latter has seen made possible.
If we view Marisa González´s work as a whole, this relationship between
the human body and houses is also present between the human aspect she
confers to dolls, lemons, strawberries, and the representing of spaces
architecturally defined. It is not by chance that Louise Bourgeois states
that memory is a form of architecture in that we compile associations
in the same way bricks are piled one on top of the other to make a building.
The mixture of feelings for the ruins of the factory and its components
along with the environment surrounding it is the result of the work
carried out prior to and after the conception of the project. More than
two years of preparation and work on the contents confirm the degree
of full-time dedication on the part of the artist who chose to participate
actively in the process until its conclusion. The photographic records
that she has accumulated from the very beginning and the extensive documentation
she has collected on the subject which she has based her work on are
only one part, although essential, of the developments the processing
experience invested in the production exhibited here has suffered over
the course of time
One of the most emblematic architectural figures from the very beginning
has been the silo which she has physically transported to the exhibition
hall in order to rescue a real element who material status provokes
a series of subtle reactions in understanding the identifications it
is subject to. The silo is a geometrical cylinder three meters in diameter,
two meters eighty tall, used to store the flour. In the moving process
carried out for the exhibition, the silo has become a kind of cell or
booth comparable to some of Louise Bourgeois metaphorical constructions
like those mentioned earlier. Its monolithic presence invites us to
compare it to the cells produced by Absalón and in particular "Céllule
n.2-Réalisation habitable" (1992-93), a large cylinder with a narrow
entrance door and two windows, and "Céllule n.5" (1992) created as a
prototype, and to the compact cylinder with a single opening very similar
in shape to the silo that Mona Hauton used to create the video-installation
"Corps étranger" (1994). In place of the "eye" that stares up from the
ground in that exhibit, Marisa González has hung on the curved wall
the dial of a clock she rescued from the demolition which analogically
evokes an industrial period of time which is continually recycled. It
is not a digital clock, but rather the ancient clock from the mill whose
needles and metallic tick-tock marks the melancholic rhythm of a decline,
which also corresponds to a more generalized decadence coinciding with
the end of the century.
The ingredients that make up the exhibition were defined from the beginning
because the artist structured her exhibit keeping in mind the area where
it would take place. These elements clearly demonstrate the ordering
of a series of ideas that relates data and organizes a syntax of effects
whose reach is unpredictable despite the existence of control and the
absence of arbitrary elements. The spaces of the exhibit have been constructed
maintaining a sense of unity that precedes each of the installations
which in turn constitute a paradigm of personal and collective memory
not far removed from the patterns of industrialization of the country
over the course of a century. The coincidences in different aspects
are noted immediately through the identifications which are made virtually
possible. The circuit can be oriented from any of its sections or stops
but it is best to keep in mind that the collapse occupies the center
of the exhibition. Even though there was no explosion, as has been described
previously, but rather a slow knocking down of the corresponding buildings
the truth is that its symbolism is such that it appears if an explosion
did take place judging by the wreckage and the debris from rocks, bricks,
chunks of building, iron bars, tubes and other remnants resulting from
the intervention of wrecking equipment and cranes. All collapses can
be assigned the tragic element identified with a disappearance, an end,
a closing-up. Death takes over the site until it is expelled by the
present which builds over it. The strength of death is such that it
is made invincible and its negativity conquers even the miracle of life.
Evil breaks out when the threat of extinction and deliberate disasters
enter the scene in spite of the beauty that the architectural images
and the demolition suggest throughout the process carried out until
its conclusion. The ways things occurs here correspond to some of the
conventional descriptions of the sublime but the essential ingredients
come from destruction, whose initial moment contains the fall. This
movement is what causes the presence of non-existence in everything
that was visible until then. It is accompanied by a cloud-filled sky,
an intermittent rain, and a grey atmosphere covering a landscape in
disorder which makes the change produced irreparable. The expiration
of things is shown with an outpouring of symbols that affect and direct
our feelings. Evil is definitely the artistic and aesthetic value which
comes into play and determines the validity or not of the images exhibited
here and the installations that have been placed in the same space.
This element or aesthetic category is a concept from which the semantic
interpretation of the remaining complements is organized.
The work procedure chosen includes the organization of folders, to give
a name to the sections that make up the path, into which the inventory
of the material used is added in accordance with the provisions made
during the visit to the site. But first it is a good idea to clarify
that the theme is not architecture for architecture´s sake, nor that
architecture is at present frequently chosen as a recurring photographic
subject, but the value for the artist any loss acquires individually
when it refers to something she considers one of her belongings and
which might disappear. The work she carried out implies a series of
events in which the artist is personally involved in such a way that
the result cannot be considered separate from her. The suggested comparison
with Louise Bourgeois is very appropriate because this artist´s work
has always been associated with her life, and in that she cannot understand
art if it is not based on this encounter between self and not-self,
and the other which is devoured by the former in an attempt to make
the world only its world and nothing else. For her the artistic experience
begins with this subjectivation of the sensitive world in which she
explores the effects of the aesthetically created although she recognizes
that her work is linked to the new technologies and their tools.
The viewing of the exhibition is completed, as mentioned previously,
through a closed circuit, in which you move from one place to another
as if you were passing through dwelling or passages conceived of as
sequences of a narrative being acted out. The artist has carried out
an attempt at reproducing moving scenes, in other words, those in which
it is possible to imagine an event which manages to present itself in
both static images as well as in those that are moving. Her expressed
will has been to reconstruct the expiration process of what happened
in images in which duration is shown as an unending state of transition
of what exists or what is made to exist. The project has been configured
keeping in mind the four major chapters or sections which the exhibition
has been divided into. Each one occupies an area which can be adapted
to the contents exhibited and ready for its articulation. The route
includes four stops or stations : the Landscapes, the Archives, the
Silo, and the Demolition all of which have been created as installations,
even the landscapes, which are built around photography modified by
scientific logarithms and which are equivalent to creating scenes which
alternate the virtual image and the material object. The landscapes
contribute especially to placing the events in context while the archives
which the artist has named "Lamps" have been set up especially to create
an environment which adds drama to its contents. The silo is a metaphor
for the industrial architecture which admits the symbolic connotations
derived from its physical aspect and from the clock which keeps time
in its interior over a photograph of papers hanging from the wall with
different annotations from the repair shop. The last element, the demolition
shown through three videos which project onto three adjacent walls in
a dark room to surround the spectator with the wrecking-crane, the debris
of rocks, bricks, chunks of buildings, that cover the surface following
the rhythm of the fall set by the demolition. The work, however, also
deals with the procedures and means used to communicate the aesthetic
experience corresponding to the feeling that is desired to be induced,
reformulating the value of the new, of the structural, and the contribution
a given message can offer. This can lead us to give priority to the
reflection that Renato de Fusco offers when he points out the relationship
that exists between the originality of an "aesthetic message" and the
information that it contains, so that the greater one is the greater
its efficiency and value will be "providing we admit the existence of
a code shared by the artist and the receiver, a code determined by the
social and cultural environment common to both"15.
The first of the exhibition spaces contains the digitally processed
photographs of the room located in front of the facade of the building,
all of which have been previously put in order from the exterior to
the interior, from the outside to the inside, imitating the trip the
eye would take. The building is a conglomerate of constructions very
popular in their time which are lost in the urban jungle. These images
have the power to situate us and introduce us to the place little by
little while invoking the principle of reality which however had been
falsified so that this reality will disappear and give way to a virtual
landscape. The artist has made use of the technique of unfolding or
opening up which she has used as the model to proceed to the decoding
of the data which are initially received and in this way approach another
possible form of creating reality. This action, which has been possible
thanks to the digital manipulation of the images she selected to be
altered in accordance with their capacity of meaning, translates the
process of subjectivation of images taken from reality whose documentary
or testimonial value fades away unit it disappears. Throughout this
conversion process the artist has made discoveries which affect the
transformation of the models which the camera had captured in situ.
The technique of unfolding is a resource which has allowed the artist
to change formats, transform spaces, design the simulation, and multiply
unendingly certain motifs which appear on the objectivised surface.
The operation has been preceded by an attempt at deconstructing the
image identified with a kind of decomposition itself through which a
few elements are rescued to strengthen them and proceed to their repetition.
This last act can be identified with the concept of a series, as was
mentioned at the beginning of this text, on which she has based the
majority of her work such as the series dedicated to "La Negra (The
Black Woman)", to "La Violación (Rape)", to "La Violencia (Violence)",
or to the dolls and which solve the lack of narrative continuity as
well as the impossibility of avoiding fragmentation.
The photographs represent exteriors and interiors of the factory as
well as some artefacts that have the appearance of large sculptures
and whose isolation especially reinforces their unusualness even though
they are simply machines or merely part of the furnishings no longer
useful. And so in this way through the photographic image a kind of
inventory is created through which we are put back in the original context
where the project exhibited here began. Nevertheless the artist´s intention
is not to lead us to a real place but to organize virtually visible
spaces in the direction opposite to that which presumably would be taken.
The semantic load that these images transport sensitively should be
attributed to a great extent to the corresponding digitization which
they have been subjected to. But it is also transmitted by the desolation
that invades abandoned places which the camera captures and by the loneliness
of the spaces which is transmitted in all its gravity. The situation
was that of an extremely rapid transition lasting a very short time
due to the speed with which the destruction, a result of the economic
speculation of the land. This contributes to our considering these images
as privileged in that they could not have been taken by even those who
passed by the factory and its surroundings on a regular basis due to
the location of this factory group within the city and which made its
dimensions imperceptible. The variations that the artist has captured
are innumerable and this provides solidity to the images which were
chosen in the end and in many cases mean sacrificing some which deserved
to be in the exhibition. The syntax that these spaces articulate amongst
themselves reminding us of their common origin is what imposes its logic
and determines its meanings. The distortion and deformation of reality
accomplished through its digital presentation is what determines in
turn the power of meaning that these spaces take on in the audiovisual
chaos due to the demographic density of images which co-habit on a daily
basis in our everyday contexts.
The photographs that Marisa González has taken for this exhibition are
photographs of architecture which Terence Riley16 distinguishes from
architectural photography, that is, done by professionals. The former
is photography which derives from the discovery of architecture by artists.
According to this art critic, towards the end of the 19th century, the
photography that professional photographers practiced in this area had
as its final purpose the documenting of an architect´s work. A change
was produced in the second half of the 20th century as evidenced among
others by the photographs of industrial buildings done by Bernd and
Hilla Becher in 1996. The recent exhibition organized by Gloria Moure
for the Centro Andaluz de Arte (Andalusian Art Center) in Seville, included
works which are very representative of this type of photography which
views architecture as a model to which Machado´s concept of hyper photography
can be applied. Works by Balthasar Burkhard, Andreas Gursky, Gunnard
Asplund, Thomas Ruff, Candid Höfer, Günther Forg, Jeff Wall and Hiroshi
Sugimoto were included; works in which the artist moves from documentation
to creation17 depending on the intentions he wishes to display. However,
it is with Günther Forg that Marisa González would be able to establish
a greater degree of affinity. Forg in an interview held because of this
exhibition18 states that his photography is never abstract and that
it is marked by both the personal and the emotional element. He refuse
to have his photography interpreted as a kind of testimony which he
replaces with a discreet approach to the model and when he explains
his procedures the comparison seems to be reinforced above all when
he says that his photographs are made as snapshots and show an uncomfortable
and deteriorated aspect of the buildings.
The Archives which the artist refers to as the installation of the lamps
is a reading room in which the word takes on a fundamental role in that
it narrates and names. The word written on the ground is an intangible
sign made of light and has been extracted from the annual reports of
the company´s Board of Directors. The action takes place at the turn
of the century and more specifically in the environment of the IGM :
the state of the company is mentioned, the labor conditions that affect
the workers, the threat of a general strike, and the economic crisis
that characterizes Europe dominated by the breakout of war. In a time
which is becoming more and more separated from the act of writing, the
presence of the written word recovers a function which it is often denied
allowing us to comprehend that we write to communicate something to
those who are not present. These latter are the senders and the receivers
of the written word and live together in the loneliness of the page
temporarily. On the back wall of the dark room the open pages of the
stamped family documents of the workers are projected in which the name,
the age, the marital status, and the identity number are recorded. The
turning of these pages is synchronized with the reading out loud of
the aforementioned information by anonymous voices. The dramatic climate
resulting from this staging is underlined even more by the stationary
words projected on the surface by the lamps from the factory which is
the origin of the theme of the exhibition. It is a kind of File Room
in which one can enter freely under the dim light of the lamps mentioned
earlier, although, paradoxically, this space represents the exercise
of economic power as control and repression. The artist was interested
in denoting the existence of a narrative strain that favors memory and
history neither of which she tries to elude.
Through the two openings of the cylindrical structure of the silo we
can examine the interaction between a virtual space and a real place,
a space that represents a partial view of the inside of the factory
and which is designed to attract the viewer. The only real element that
this space contains is the clock which adds the movement of time to
a static element such as the aforementioned structure. This structure
becomes a key element of interest in deciphering the story told by this
descriptive photography in that it goes beyond the documentary or testimonial
aspect it can be attributed with. I am referring to a silo from the
inside of the factory which is different from those that make up the
great metallic structure located in the open air and which reaches a
height of seven stories and whose fall leads to the symbolic downfall
of the group of buildings which make up the group. The artist not only
captured the event with the photographic camera but also with the video
camera which she used to trap motion as can be seen in her video installation
where she has tried to synchronize the images on the three screens present
in that area of the exhibition. Taking pictures in situ requires a prior
examination of the site and it is here that the creative experience
begins since we are not dealing only with the gathering of data or the
organization of an inventory, something which would not have been necessary
to do in situ. This site was not just any site, but rather a space apart,
that is more or less on the outskirts, but physically located in the
very center of the city. Only by wandering through the labyrinth of
its buildings could she discover for herself the various surfaces in
which the traces of the missing could be seen in the state of abandonment
of the places touched by the threat of disappearance. The painting "Die
Ruine" (1994) by Sigmar Polke seems to sum up the idea of a before and
an after that is ending; in it we can see a fragment of a neoclassical
facade of a city building whose decadent state could be attributed to
a fire or to the action of time and the wearing down effect it brings.
But more than this is it a defense of aesthetic sentiment whose darkness
favors the rareness and the irrationality which characterize it. Baudrillard
alludes to its need, faced with the desperate attempt at making sense,
to make everything visible, explicit, warning us of the danger that
meaning may overwhelm us and we will perish in it19. The format of Polke´s
painting (500 x 300) seems to reinforce the symbolic aspect of the representation
of ruins, an idea which fits the narrative of Marisa González´s project
since she is dealing with ruins caused by the destruction of a building
and whose rapid replacement eliminates their becoming a monument. The
artist makes use of hyper photography which she understands as a result
of digitally processed photography through which the presumed objectiveness
of photography is cast aside allowing her to create the poetic opening-ups
achieving a similar effect.
In the work the artist presents, the process of the demolition of the
factory, the capturing of the demolition on film, and the development
of the project of this exhibition constitute three sequences whose continuity
make them inseparable. Nonetheless, the razing of all the buildings
taken together becomes, because of its impressiveness, the principle
on which the argument of the work is founded. The culminating moment
is seen in the slow falling of the silos, and in the movement produced
by the wrecking-cranes and the excavating equipment. The spectacle of
destruction is prolonged in time while disorder reigns and it appears
possible to transport onself to a world in ruins. The landscapes of
the destruction are of an unearthly beauty only comparable to the melancholy
present in some images from romantic paintings and poetry, timeless,
and in which life is represented as archeologically inseparable from
death. The vividness of the negation represented by the debris piled
up on the ground, blocking the way, before being devoured by the machines,
takes on an extensive symbolism that corroborates the power of the image
and the intensity derived from its immediacy. Jeff Wall, comparing dirtiness
and cleanliness to the raw and the cooked, in relation to some photographs
of architecture dealing with cleanliness and household chores, explains
that he likes his room to be orderly, just like a garden in Kyoto, but
he adds that he also like dirty sinks, abandoned things, or dried up
puddles full of sediment20. The pictures taken by Marisa González take
on in these landscapes the dimension they deserve, because the negation
that they incorporate in representing the architectural destruction
of an expired world exercises an attraction to which you can hardly
offer resistance since it brings closer the chasms of artistic and aesthetic
experience that the artist and the public share.
1. Arlindo Machado, Machina e Imaginario, Pontificia Universidade Catolica,
Sao Paulo, 1993.
2. Paul Virilio, Aesthetics of Disappearance, Anagrama, Barcelona, 1988.
3. Dieter Daniels, Passatges inaginatius. Art. Connectivity. Multimedia.
Conference on Art and Technology, La Caixa Foundation, Barcelona 21-22
January 2000.
4. Stephan Morawski, Fundamentals of Asethetics, Peninsula, Barcelona,
1976.
5. Pierre Francastel, Art and Technology in the 19th and 20th Centuries,
Ed. Debate, Madrid 1990.
6. Ganni Vattimo, The End of Modernity, Ed. Gedisa, Barcelona, 1986
7. Román Gubern, Electronic Eros, Taurus, Madrid, 2000.
8. Edmund Couchot, Art in the Electronic Era, conference presentation,
Barcelona, 1997.
9. Jacques Derrida, Marges de la Philosophie, Ed. Minuit, Paris, 1972
10. Paul Virilio, cita.
11. Javier Echevarría, The Lords of the Aire. Telepolis and the Third
Environment, Ed. Destino, Barcelona, 1999.
12. Javier Echevarría, cita.
13. Michel Foucalt, Des espaces autres, conference presentation, March
14,1967.
14. Louise Bourgeois, exhibition and catalogue, Memory and Architecture,
Centro de Arte Reina Sofia, November 14, 1999-Febrero 14, 2000.
15. Renato de Fusco, Architecture as a Mass Medium. Notes for an Architectural
Semilogy, Anagrama, Barcelona, 1970.
16. Terence Riley, Architecture as a Subject in Architecture without
Shadow, Gloria Moure, edition, Andallusian Center of Contemporary Art,
Sevilla and CCCB, Barcelona.
17. Jeorg Bader on Balthasar Burkhardt in Architecture without Shadow.
18. Günther Forg interviewed by Iñaki Abalos and Luis Enguita en Architecture
without Shadow.
19. Jean Baudrillard in The Other by Himself, Anagrama, Barcelona, 1988.
20. Jeff Wall in Architecture without Shadow.
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